The Stanford Rock Physics and Borehole Geophysics Project (SRB) is a consortium of university and industry researchers who are focusing on the relationship between geophysical data and reservoir fluid and rock properties. The goal is to better interpret seismic data and well logs to better characterize the reservoir and improve well design, completion and production. The SRB research projects involve coordination and cooperation with around 25 industry consortium members. Project selection involves industry interests and participation. The projects have involved: improved exploration/fewer dry holes, better targeting of directional wells, improved design of completion in richest targets, identification of resource behind pipe, identification of bypassed targets, improved design for enhanced recovery operations, recompletion of older wells to recover remaining economical reserves, delayed abandonment of mature fields and improved techniques for environmental programs.