A nonisothermal technique using various heating rates has been applied to the determination of the intrinsic kinetics of oil generation from oil shale. From an engineering standpoint the rate of oil generation can adequately be described by overall first-order kinetics with a constant activation energy of 199 kJ/mol. Various methods are applied to the determination of the kinetics parameters. The relative merits of these methods are discussed. The results are compared with data reported in the literature. The nonisothermal technique has the advantages of short experimental time and the elimination of difficulties due to the initial heat-up period accompanying the isothermal experiments.